The leading provider of online payment solutions in India, PayU, has recently released three mobile app Software Development Kits (SDKs). They are intended to simplify, streamline, and enhance the payment experience of people and vendors from all over India.
The Software Development Kits are designed to meet the growing demand for seamless and efficient payment experiences on mobile devices, resulting in a significant increase in transaction success rates of up to 5-6%.
This initiative comes at a time when India’s digital payment market is rapidly expanding, fueled by one of the highest smartphone penetration rates in the world. As digital payments continue to gain popularity, the need for frictionless and secure payment solutions becomes increasingly important.
The SDKs include:
PayU’s innovative SDKs aim to transform the payment landscape by simplifying the checkout process and improving transaction success rates across various payment methods.
PayU’s innovative SDKs aim to transform the payment landscape by simplifying the checkout process and improving transaction success rates across various payment methods. Speaking of India’s high demand and lack of supply, PayU’s CPO Manas Mishra had this to say:
“In a country where over 72% of transactions are projected to be digital by 2025, it’s crucial for businesses to adapt to the changing payment landscape. Our cutting-edge SDKs are designed to capture this immense potential by solutions for three of the most popular payment methods – Cards, UPI & Net Banking. With these innovations and strong ecosystem partners like NPCI & Axis Bank, we’re paving the way for businesses to seize the opportunity presented by India’s booming digital economy.”
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